A website and mobile app for home remodelling and design has opened up a trio of international offices including offices in London, Sydney and Berlin as it continues its growth.
As part of its push into international markets, Houzz, has employed Oliver Jung to lead its international efforts. Jung previously lead Airbnb’s international expansion drive, so is well versed in such matters.
Oliver Jung said: “Houzz transformed the $300 billion dollar home remodelling and design industry in the U.S. and is well on its way to doing the same on a global scale.
“I’ve been amazed by Houzz’s brand equity in other countries and am excited to join the team during this next phase of growth.”
An estimated 35% of the site’s 16 million monthly unique site users are from places outside of the site’s US home and homeowners across a staggering 184 countries, or 95% of the world’s total, responded to its annual Houzz & Home survey last year.
Outside of the US, more than 85,000 professionals from the home improvement and design industry are already included in the site’s directory.
Houzz cofounder and CEO, Adi Tatarko, added: “Houzz has always been about eliminating the barriers that exist between homeowners and good design, and between talented home improvement professionals and their potential customers– wherever they might be.
“Expanding to new markets will help us meet the enormous demand for our platform and provide the localised experience our global community of homeowners and home professionals has been asking for.”
The German and London office are the first to open in what the site expects to be a concentrated push into Western Europe and Asia Pacific, with more international offices set to open in the near future.
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