The designs of new London offices in the Canary Wharf district are likely to be radically different from other buildings in the area – as its owner looks to tap into a new market of clients.
According to the Canary Wharf Group majority owners, Songbird Estates, the firm will look more into catering to the high demand from creative industries in the future.
Canary Wharf Group company secretary, John Garwood, said: “We have the space to cater for these different types of companies. In Shoreditch there is not a lot of spare space.”
Canary Wharf is looking to rival the tech offering of the Old Street roundabout, or as it is more commonly known now Silicon Roundabout, and the Tech City development the UK Government has been championing for the last five years.
Eric van der Kleij, the former chief executive of Tech City, is the man behind that developments new rival, Level 39, which spans across the entire 39th floor of One Canada Square. It was opened for business in the heart of London’s financial district last week by the London Mayor Boris Johnson.
Speaking at the opening, Mayor Johnson said: “Attracting the brightest entrepreneurial minds is crucial if London is to maintain its position as the world’s foremost financial centre and Level 39 will foster just the talent we need to future-proof the capital’s technology and financial sectors.”
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