ROSKINO, the government-funded organisation responsible for promoting Russian cinema around the world, has announced that it will open a London office.
The opening will coincide with the 2014 UK-Russia Year of Culture – an event set to showcase the rich cultural heritage of both countries throughout the year. It made the announcement at the European Film Market – part of the Berlin International Film Festival – where it has its own stand.
Only a small selection of films have made it into UK cinemas over the past couple of years, which is something ROSKINO is hoping to improve with from its new London office space.
Director of international festivals and markets for the organisation, Anna Ryasik, will head up the office.
She commented on its establishment, stating: “In opening an office in London, ROSKINO will be able to expand its activities in the UK and Europe. Companies from around the world are opening offices in London, which is seen as the European capital of business and enterprise. This is an important and exciting next step in ROSKINO’s international strategy for industry.”
Katya Mtsitouridze, ROSKINO’s CEO, spoke about the success of the Los Angeles office it opened two years ago before adding: “The U.K. is home to a vibrant industry, but also acts a magnet for international filmmakers and the arts as a whole, which is creatively and commercially exciting for Russian film and television.”
By: Kirsty MacGregor
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