City Guide


City Overview

About the City

Edinburgh is the capital city of Scotland where the old and the new are seamlessly intertwined. The city bursts with historic tales, modern architecture, lively nightlife, and fantastic festivals.

Economy and Employment

The city is home to one of the UK’s most educated and productive workforces making it extremely attractive to start-ups and growing businesses. Edinburgh is the UK’s 2nd largest financial services sector and is significant in the European market for asset management and asset servicing. Therefore, it is no surprise that financial and insurance activities rank as Edinburgh’s top business sector. Edinburgh is also named one of the most attractive work locations for businesses in the technology sector due to its growing reputation as a global tech hub. Other key business sectors in the city are creative industries, life sciences, tourism, and retail.


Getting around Edinburgh will be a breeze with its selection of easy-to-use public transport. You can hop on 24/7 buses which are networked throughout the heart of the city. A modern tram service with 15 stops between York Place and Edinburgh Airport is also in operation. There are also lots of spacious and elegant black cabs which can take you to any desired destination. Nonetheless, Edinburgh is not a huge city so exploring by foot is ideal.


Home to 4 universities, Edinburgh is a global learning centre. In the city, you’ll find The University of Edinburgh, Edinburgh Napier University, Heriot-Watt University, and Queen Margaret University.


Fancy a shopping trip? High street favourites, luxury brands, and unique boutiques, there are endless shopping opportunities throughout the city. Head down to Princes Street where you can shop with a magnificent view of Edinburgh castle. Parallel to Princes Street, you can visit George Street where you can visit some upmarket retail shops, or you can head the luxury shopping galore, Multrees Walk. Or if you’d prefer going to a shopping centre you can visit one of Edinburgh’s selection including Waverley Mall and Gyle Shopping Centre. Keep an eye out for some weird and wonderful hidden gems when you’re exploring the city’s hidden streets.

Leisure and Recreation

In Edinburgh, there is a wealth of culture, history, geographic wonders, and amazing atmosphere so you certainly won’t be bored. Take in some Scottish air whether it is walking down the cobbled streets in the city centre or absorb some nature whether you fancy a pretty, leisurely walk along the water walkway or if you’re up for a small challenge enjoy the breath-taking panoramic view from the peak of Arthur’s Seat.


The capital offers accommodation offers to fit every taste, style, and budget. Whether you are looking for a stylish 5 Star hotel or a large family room for a weekend away Edinburgh will have the ideal hotel to complete your perfect trip. The city is home to some of the most iconic hotels in the world, for example, the iconic Balmoral dominates the city skyline.

City Key Facts & Figures





GVA (Billions)

£ 22,479


Working Population



Employment Rate


Key Employers

Top 5 Business Sectors in Edinburgh


Business Count by Size (%)


Employment by Occupation (%)


Local Transport

  • Edinburgh Airport
  • Main Roads, A199, A1, A70, A401
  • Edinburgh Waverly Station
  • Haymarket Station
  • Slateford Station
  • Tram Service


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